Back in 1987, a program of 13 half hour
episodes of a tv series referred to as, Hello Kitty's Furry Tale Theater were
made as way to introduce a cherished Japanese character to the U.s.a and
beyond. These adventures adopted Kitty White as she went through 26 well known
fairytales. Several years later, Hello Kitty and Hello Kitty dolls continues to
stay a rather well-liked character with small girls. In actuality, you are
going to come across that more than any other fictional character, Kitty White
is one of the most sought after icons out there for toys and clothing.
Traditionally, the Hello Kitty line of merchandise is created to appeal to
younger girls under the age of 13. The styles of Hello Kitty toys include items
like Hello Kitty play dough, blocks, puzzles and even dolls.
Originally aimed at the pre-adolescent
female market, the Hello Kitty product range has expanded and goes all the way
from dolls, stickers, greeting cards, clothes, accessories, school supplies and
stationary to purses, toasters, televisions, other home appliances, massagers,
and computer equipment. These products range from mass market items to high-end
consumer products and rare collectibles.
Hello Kitty sold well immediately after the
1974 launch, and Sanrio's sales increased seven times up until 1978 when they
slumped temporarily. New series with Hello Kitty in different themed designs
are released regularly, following current trends. Yuko Yamaguchi, the main
designer for most of Hello Kitty's history, has said that she is inspired by
fashion, movies and TV in creating new designs.
Hello Kitty was originally marketed only to
young girls. In the 1990s the target market for Hello Kitty was broadened to
include teens and grown ups as a retro brand. Marketed to those who could not
get Hello Kitty merchandise as children, or who fondly remembers items they
had, Sanrio began selling Hello Kitty branded products like purses and laptops.
The 1994-1996 Face series was the first to be designed for a more mature
appeal.
As a rule, Hello Kitty Toys products tends
to be better quality than some of the other choices that you will uncover on
the market place. This high quality is likely to help insure that your
youngster will have a significant amount of time playing with the different
toys and games out there and that is going to mean that these are sensible
choices for you to purchase when you are looking to invest your money in play
products for your youngster that will survive for a while. Of course, since the
popularity of Hello Kitty is long lasting, you can be certain that they will
not go out of style for quite a long time either.
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